Browsing by Author "McGinnis, Lee; Gentry, James W.; Gao, Tao"
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Social vs. Individual Effects: The Impact of Flow and Communitas on Golfers' Enduring Involvement Moderated by Gender and Playing Frequency
McGinnis, Lee; Gentry, James W.; Gao, TaoThis study explores the comparative effects of two antecedents of enduring involvement in determining whether social versus psychological effects are more important in establishing enduring involvement. Specifically, we ...