The Operation of Social Capital and Co-Production in Rural Economic Development: The Case of a Kansas Farm Winery

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Authors

Grossbart, Sanford
Pryor, Susie

Issue Date

2007-08-1

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Working paper

Language

en_US

Keywords

Co-production , Kansas , Rural development , Social capital , Wineries

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Abstract

This paper reports the findings of a study on the operation of social capital and co-production in a rural vineyard in the state of Kansas in the Midwestern United States. Findings suggest that consumers' social networks and underlying social capital may contribute to both willingness to participate in planting events and satisfaction with attendant outcomes. Less important were consumers' own lifestyles and interests. Consumers' co-production in this study was motivated by noneconomic motives including a desire for sociability, connectedness and community- and civic-mindedness.

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Washburn University. School of Business

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