The B Corporation: Economic Thought on 'Doing Good' and the Profit Motive
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Author
Ball, Jennifer
Publisher
Washburn University. School of Business
Sponsor
Kaw Valley Bank
Issue Date
October 2014
Rights
Alternative Title
Abstract
In a recent op-ed in the New York Times, David Brooks stated, "B corporations are a way to transcend the contradictions between the ineffective parts of the social sector and myopic capitalism." Since "myopic capitalism" is often assumed to be asserted by mainstream economists, I will explore in this paper the history of economic thought on this potential transcendence.